Aston Martin's project to climb the F1 grid has been underwhelming so far, struggling to establish themselves at the front of the midfield with the tricky AMR22.
However, owner Lawrence Stroll has invested significantly into the team in the last few years to provide the necessary groundwork to propel the team forward and remains hopeful about the potential for growth.
Ironically, Aston Martin (formerly Racing Point) has regressed since Stroll's arrival, but there is still the possibility for future progression.
It is clear the new facilities and factory will take some time before having any significant impact, while the recently signed Mercedes and Red Bull engineers will still be integrating themselves into the team.
2023, the second year of these new regulations, will be more indicative of Aston Martin's potential to succeed in this era of F1.
In the team statement announcing Alonso's contract, team principal Mike Krack spoke about the Silverstone team's ambitions, in addition to the preparations for 2023:
"We are on a journey to create a winning organisation, and it is clear that Fernando will accelerate our progress and bring us to a performance in which we can take pride.
"We are delighted to have Fernando and Lance as our driver line-up next year - the combination of experience and youth will be incredibly strong, and both drivers look forward to competing and working together.
"The team has a new leadership focused on the development of AMR23, and we are all thrilled that they and our future projects will benefit from the knowledge and experience that Fernando will bring."
Ultimately, the only thing that counts is what happens on the track, as any team can pitch themselves with a carefully written statement.
Still, after a somewhat catastrophic start to these regulations, the only way is up for Aston Martin, who will look to demonstrate their ambitions are worth taking seriously in Formula 1.